The Ultimate Marketing Machine
3rd eCommerce Forum October 2009

 

Ian Jindal reflects on the third European eCommerce Forum event

 

The European eCommerce Forum (ECF) is a cross between a private conference and a think tank, founded by Joris Beckers (CEO of fredhopper.com) and me in 2008. Born out of a shared passion for online merchandising – the ‘art of selling online’ – we’d long spoken of the benefit of bringing the best minds we could muster together to discuss openly their issues and ideas. The event is held approximately twice a year under the Chatham House rule, and has grown a core group of contributors as well as an Advisory Board.

 

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